Apple
Me Mobile Pretty One Day
02/July/08 09:46 AM Filed in: Branding
With title apologies to David Sedaris.
While iPhone owners were busy banging their overpriced first-generation iPhones on their foreheads, Apple followers have been fiercely belittling the logo for the new syncing feature, MobileMe. BuzzFeed gathers the links to the best, seemingly endless cheap shots.
On first seeing Apple’s new branding for MobileMe, I was struck by how over engineered it appeared. Do they really need so many elements in the design? Other Macheads are up-in-arms at how similar it looks to the WindowME signature Micosoft rolled out some years ago. Whatever their grievances, I think it’s a bit on the nose and at odds with Apple’s simple and elegant DNA.
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