Technology Catches Up To Print

I spent part of the Easter long weekend refreshing my notes for a class I teach on book design. I wanted to include information on Apple’s new iPad and to make sense of how it might change traditional book publishing. My initial thoughts were that it might change newspapers, magazine and textbooks but there would always be a market for printed books like the fantastic range of children’s books I fill my daughter’s library with.

That is until I saw the following video from a presentation by Penguin in the UK...



If my two year old can navigate an iPhone’s pre-school apps with just a finger, imagine how much she would enjoy the larger screen and richer content displayed on the iPad.

It’s going to be a very interesting couple of years for mainstream book publishing.